Are you in the habit of inviting your competitors to join you on every sales call? Probably not, but that’s exactly what you’ve done when you conspire with your competitors, vendors and industry reps to create a trade show marketing event. A trade show is a uniquely competitive environment. You all invite everyone you know to come to the show and see your company’s “public face” and decide for themselves who is the best company.
Prospects, customers and competitors all judge you on how you appear, especially in such a trade show exhibit setting. Does your trade show display speak clearly to that audience with a compelling message giving them reason to either begin or maintain their business relationship with you? We at Genesis Exhibits know how to design your trade show exhibit to be “experienced”, reaching your target audience with the right message.
For more info, call, email or visit our new, state-of-the-art trade show exhibit showroom in Secaucus, NJ. Just minutes from the Jacob Javits Center in NYC. Ready to start the design process? Click through to our exhibit design worksheet.