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The Evolving and Controversial Role of DEI in Trade Show Marketing

The Evolving and Controversial Role of DEI in Trade Show Marketing

Explore how Diversity, Equity, and Inclusion (DEI) continues to reshape trade shows and events around the globe. From inclusive exhibit design and diverse speaker lineups to equitable hiring and supplier partnerships, DEI drives innovation and audience engagement. Discover its challenges, benefits, and why inclusive events lead to stronger brands and broader market reach.

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The Mercuro Event Industry Interview Series: Understanding Disability Inclusion

The Mercuro Event Industry Interview Series: Understanding Disability Inclusion

In this session, we will be discussing the critical topic of disability inclusion with Rosemarie Rossetti, Ph.D. Dr. Rossetti is the founder and CEO of Rossetti Enterprises, a company she established in 1997. However, it was a life-altering event in 1998 that redefined her path.

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